Lisa Olney serves as Invenio’s fractional Chief Marketing Officer. For over two decades, Lisa has been guiding lawyers and legal marketing professionals in strategic marketing and business development pursuits. She previously served as Chief Brand Officer for litigation funder Validity Finance, Chief Marketing Officer for securities litigation firm Bernstein Litowitz Berger & Grossmann, and Head of Marketing & Business Development for Littler, the world’s largest management-side labor and employment law firm, in addition to holding key marketing and business development roles at Seyfarth Shaw and Epstein Becker & Green.

Lisa was featured as an expert in an e-book by brand firm DeSantis Breindel, The Deliberative World of Law Firm Branding, and authored “Rethink Law Firm Sales by Shifting Your Perspective” in The American Lawyer. She frequently speaks on topics such as business development, branding, and client value strategies.

When not working on Invenio projects, Lisa serves law firms and litigation funders through her company Brook Street Strategies LLC, a boutique agency offering fractional CMO services and strategic marketing and business development consulting focusing on brand refreshes, website relaunches, marketing audits and assessments, marketing operations, firm launches, and coaching of lawyers and legal marketing staff.